Film is Fundamentally a form of communication, and as such it could be said to involve the transmission of messages with senders encoding and receivers decoding those messages. This is a Process, in other words, through which there is an attempt by the sender of The message to influence in some way the state of mind of another person. From this perpesctive a certain meaning is seen as being placed in a text by the author And it is the job of The reader to discover that meaning And thereby share something of The accompanying understanding of The World.
However, another way of looking at communication would be to see it as the Prodution of meaning during an interactive Process . From this perpesctive , Film could be said to involve created texts interacting with readers ( in this case viewers or spectators ) to produce a variety of possible Reading . In this interpretation of The communication Process the reader becomes a Factor , perhaps the key factor, in the prodution of meaning. Meaning is no longer singular and clearly defined by authorial intention, but is Plural and created in the relationship between the individual reader and the text.. ( Pergunta 1 : retire três Preposições DO Texto)
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